7 نصائح لتخطيط رفوف السوبر ماركت ترفع المبيعات

A shelf is not a shelf — it is a silent salesperson. Small layout changes routinely move category sales by double digits. These seven tips come straight from ACE RACK store-planning projects.

1. Respect the "eye-level = buy-level" rule

Place your highest-margin and fastest-moving items between 1.2 m and 1.6 m. Use the lower shelves for bulk and the top for brand blocks.

2. Build a power wall at the entrance

The first gondola run customers see should carry destination categories — promotions and weekly specials — to set the tone and pull them deeper.

3. Keep the aisle flow counter-clockwise

Most shoppers drift right then circle counter-clockwise. Put high-impulse zones on that natural path.

4. Use pegboard and slatwall for flexibility

Perforated and slatwall back panels let you re-merchandise in minutes without new fixtures — ideal for seasonal and promotional churn.

5. Make the checkout the last impulse zone

Small, high-margin items near the queue are the most profitable square metre in the store.

6. Light it like a stage

Uniform, warm LED lighting on shelves increases dwell time. Dark shelves read as "out of stock".

7. Leave the floor plan editable

Choose a boltless system such as our EUS50 so the layout can evolve with the business, not fight it.

Want a layout drawn for your footprint? Our retail studio delivers a 3D plan with your range loaded in.